Recommendations and referrals are key to 4sight's ongoing success.
So we would like to thank all of our clients who who have given us such strong
messages of support to pass onto others.
Our Clients
Market Research
Testimonials
Marketing
Strategy and Planning Testimonials
Marketing Communications
Planning and Implementation Testimonials
Marketing and Business Coaching Testimonials
Market Research 
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“4sight met the research objectives, ahead of schedule and within
budget. 4sight made a number of recommendations which will be very useful
in finalising the new product currently under development, and will assist
us in developing an informed Marketing and Positioning Strategy. The team
were exceptionally enthusiastic in their approach to this project, which
made them enjoyable to work with.”
Deborah Taylor, Marketing Associate, University of Wolverhampton
"4sight were able to respond quickly and effectively to our need for
market appraisals on behalf of our clients. Their practical analysis and
well thought through implications have been well received and have strongly
supported us in the creation of our clients' brand proposition and focused
creative briefs."
Lucy Whitehill, Director, Schmakk
"The key benefits that 4sight brought to the table were their professional
management of the mechanics of running the Account Manager Survey, and their
ability to analyse the results very swiftly and work with us on recommendations
that fed directly into our action planning process."
John Perkins, Campaign Programme Manager, BT Corporate Mid- Market
In a very short time-scale 4sight were able to provide results which formed
an important input into our Business Case. The project team showed originality
and flexibility in their approach and met all the deadlines set. The regular
communications from the Project Manager ensured that I was kept fully aware
of project status and could be confident that 4sight would deliver the goods,
and indeed they did on time and to budget!"
Kathryn Charlton, Communications Manager, Accord Plc
4sight’s expertise and structured approach identified a defined market
for our product and a focus for our promotional activity. Their marketing
knowledge and ability to listen, coupled with their effective project management,
ensured a good outcome.
It was a pleasure working with 4sight as they were
extremely responsive and professional.
Anne Makins, Development Manager, North Staffordshire Combined Healthcare
NHS Trust
Marketing Strategy and Planning Back
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"Working with 4sight has helped to improve our understanding of the market opportunity for our products and services. Using their marketing knowledge we have now developed a marketing plan which I am confident will drive the growth of business over the next few years. 4sight are helping us to implement a number of strategic activities including an online survey of our existing customers. They have also provided practical advice on improving our website and in streamlining the effectiveness of our email and other marketing campaigns. Overall the service has been exceptional and it has been a real pleasure to work with a business which is professional and pro-active in its delivery."
Peter Dumble, Managing Director, Waterrra (UK) Ltd (January 2008)
" The process implemented by 4sight provided us with a good understanding
of the business issues facing organisations within the Utilities sector.
4sight were then able to use their knowledge and experience to identify areas
of opportunity for ITNET and scope out potential propositions. This work
combined with other intelligence has had a major impact on our approach to
this market sector. .”
Deb Brooks, Commercial Marketing Manager , ITNET Plc
“The consultancy process developed and implemented by 4sight has helped
Ramesys to identify the most attractive market opportunities for the Group
and will be a major driver of the strategic direction and investment programme.
The use of decision support software facilitated the analysis and enabled
the Ramesys management team to share fully in the process. This involvement
ensured that the management team were committed to the outputs and to the
implementation decisions which followed.”
Gordon Matthew, Chief Executive Officer, Ramesys Group
“4sight’s analysis has provided Focus with an understanding
of the complex dynamics of the BPM marketplace and identified the links between
BPM and other important technologies such as CRM. Focus has now been able
to accurately position its “goal:technology” portfolio and has
framed the strategy for success in this marketplace.”
Frank Murray, Chief Technology officer, Focus Solutions
"4sight has provided Telewest with a valuable insight into customer
reactions to its latest eCommerce offering for the leisure travel industry.
By providing expert analysis of the feedback from customer focus groups and
then applying their proposition development experience to form key recommendations,
4sight has made a major contribution to Telewest’s development programme.”
Ian Smith, Senior Product Manager - Travel Applications, Telewest
"4sight's strategic marketing expertise was deployed to complement
our own skills and experience. It has enabled us to provide a comprehensive
marketing strategy for our client. They were able to respond quickly to our
brief which enabled us to meet all our client’s deadlines."
Graham Remes, Development Director, Severn Advertising
Marketing Communications Planning and
Implementation Back
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“The 4sight team facilitated a process which enabled us to develop
and implement a major marketing campaign for one of our key products. Their
skills and experience in the marketing of technology products and services
helped to ensure that our campaign was clearly focused on the business needs
of our customers and was successful in delivering new business opportunities.”
Jon Morrell, Strategy & Strategic Relations Director, insurE-com
Ltd.
" We selected 4sight's as a partner who really understood our business
and could help us to develop and focus our marketing activities. Using 4sight’s
skills and experience we have developed new marketing materials and approaches
and we have been very happy to let 4sight meet with some of our most important
customers as part of this process.."
Anthony Dent, Managing Director, Dynistics
"The (4sight) team are experienced, professional marketers who complement
BT's internal skill base. The flexibility of their approach and their ability
to meet our deadlines means that I can confidently outsource both strategic
and implementation projects to them.”
Jennifer O'Connell, Head of Marketing, BT Corporate Mid-Market
" 4sight provided the Campaign Management team with a highly practical approach
to creating a Balanced Scorecard. Through a series of workshops we were able
to focus on those activities that really support the achievement of our objectives
and then establish both scoring systems and a set of realistic targets."
Anne Fern, Campaigns Manager, BT Corporate Mid-Market
“ 4sight developed and implemented a focused sales development programme
which has generated real new business opportunities for Digica.”
Niki Torrance, Marketing Manager, Digica
“4sight show tremendous understanding of brief, flexibility, co-operation
with other agencies, knowledge and teamwork; They have become a strong and
valued member of the BT Team, and the key enabler to the success of our events."
Jacquie Fowler, Relationship Marketing Manager, BT Corporate Mid-Market
Marketing and Business Coaching Back
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“Working with John Savage , at 4sight, as my Business Coach I was
able to understand what really mattered to get Marcus-Wolf off the ground.
He then helped me to determine where I should focus my efforts and this was
instrumental in achieving my first major client wins..”
Nicolette Wolf, Director, Marcus-Wolf Ltd.
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